Kuala Lumpur, 24th October 2023 – Get ready for a burst of fun fruity goodness with DRINME, Malaysia’s homegrown fruit jelly drink. With three new funky flavours Lemonade, Mango, and Mixed Berry, DRINME is pioneering the taste of a new generation.
The innovative beverage combines the juicy goodness of fruit juice and the playful feel of jelly for a drink that all at once satisfies and intrigues. Vibing with the flow of Gen Z, DRINME’s new range of flavours comes in brand-new vivid packaging, embodying the wide and varied interests of a new generation.
“With the fresh lineup of flavours and our vibrant new packaging, we wanted to show Malaysians, especially Gen Z, that jelly drinks can be for everyone. Whatever your active lifestyle puts in your path with the burst of flavour from our DRINME fruit jelly drinks, you will surely have the zest to face it with fun. Whether you’re hanging out with friends, hitting the skatepark, or simply chilling at home, DRINME is your perfect companion.,” said Jowin Goh, Chief Operating & Innovation Officer of Nibou – the parent company of DRINME.
The Lemonade flavour features a zesty and refreshing kick that quenches thirst and awakens senses. The Mango flavour meanwhile presents a creamy tropical delight that transports you to a paradise of relaxation. The Mixed Berry flavour is a delightful fusion that provides a burst of tangy flavour to give you that edge to take on your day.
Every sip of DRINME also comes packed with all essential vitamin C. This way consumers are not just getting a cacophony of playful flavours with every sip but also a nutritious infusion that boosts immunity, keeps your skin glowing and improves blood flow – thereby helping you look and feel great too. DRINME is also certified Halal by Jakim and possesses the necessary HACCP and ISO certifications.
DRINME is now available at selected retailers across the country including SEGI Cash & Carry, Ninso, Mr. Dollar, Best RM2 Plus, Setiahub Mr. DIY, Fantasy Jungle Food, Super Seven, Star Grocer, Allrich in Sabah and through MinSiang Trading in Sarawak. DRINME is also available for purchase online through Shopee and Lazada.
For those looking to explore a new world of flavours, there are extra rewards in store. Through their #ShowUsHowYouVibeWithDRINME campaign, DRINME is looking to give lucky winners a cash prize of RM500 plus RM166 Nibou Shopee vouchers. To participate consumers simply have to purchase 1 carton of DRINME, snap a photo/video with a DRINME beverage of any flavour, post it to their Instagram feed as well as tag @niboufnb.my and finally share their purchase receipt to to DRINME via their Instagram page for verification. The contest is currently ongoing until 27 November 2023.
Nibou is an established food and beverage manufacturer with over 18 years of industry experience. The organisation has 4 core food and beverage product lines which includes jelly & pudding, cordials, flavoured honey and jelly drinks under its umbrella with more than 1 million products sold annually thus far. Don’t miss this opportunity to try Drinme, the first-of-its-kind fruity jelly drink that will make you go Wow! From the moment you see DRINME on the shelf or on your screen, you’ll know you’re in for something special. For more information about DRINME please visit https://nibou.com/fnb/