Breathe Better with the LG PuriCare™ Wearable Air Purifier: Now Available for Pre-Order in Malaysia

Boasting smarter performance, lighter weight and stylish, new design, LG’s latest personal air solution ensures easier, comfortable breathing for consumers

PETALING JAYA, 19 August 2021: Award winning home appliance manufacturer LG Electronics (LG) has announced the pre-order for its revolutionary wearable personal air solution, LG PuriCare™ Wearable Air Purifier, starting from 20th to 31st August. Upgraded from the innovative, wearable device LG first launched globally last year, the latest model offers an enhanced all-around performance along with a convenient voice amplification feature and a more comfortable, lightweight design. Wear Your Confidence with the LG PuriCare™ Wearable Air Purifier to breathe in clean, fresh air as it purifies air thoroughly. 

The improved LG PuriCare™ Wearable Air Purifier is set to officially arrive in Malaysia in September this year and will be available for purchase across LG authorised dealers as well as LG Official Store on Lazada and Shopee.

Breathe Better with the LG PuriCare™ Wearable Air Purifier

“Face masks have become a necessity for everyone’s health and hygiene. With the new LG PuriCare™ Wearable Air Purifier, we aim to do our part in ensuring that we continue to provide our customers with innovative products that helps with air purification.  The product offers added protection, comfort and convenience to our customers. Not to mention, they can wear the Wearable Air Purifier with confidence knowing that it is capable of thorough air purification,” said Kim Kyutae, Managing Director of LG Electronics Malaysia.

The latest addition to LG’s comprehensive air care solution family employs high-performance filters and sensor-controlled fans to ensure clean air and optimal breathing comfort anywhere, any time.

“LG engineers experienced in air purification technologies looked into the challenge of staying safe while minimising the inconveniences of face masks and have come up with a new personal air solution with better performance and comfortable to wear every day,” said Kim.

High-efficiency Air Purification

Breathe Better with the LG PuriCare™ Wearable Air Purifier

The upgraded LG PuriCare™ Wearable Air Purifier is equipped with a fully automatic fan airflow control system that increases breathing comfort.[1] It also incorporates two HEPA H13 filters, the same as those found in premium air purifiers for the home, to ensure the air the user breathes is as clean as healthy as possible. The Wearable Air Purifier is proven to remove harmful particles such as dust, virus, bacteria and allergen[2] up to 99.95% with its HEPA H13 filters.

Breathing Clean Air Made Easier

Breathe Better with the LG PuriCare™ Wearable Air Purifier

The Wearable Air Purifier is fitted with respiratory sensor that senses user’s breathing and Dual Fans with an ultra-small and lightweight motor that automatically adjust to the breathing cycle to allow consumers to effortlessly breathe pure, filtered air in almost any environment, with auto fan air flow control at 10~55 LPM (Liter per minute). This advanced system prevents stuffiness and a common problem for those wearing glasses and mask at the same time, keeping their lenses from fogging up when exhaling.

Moving and Speaking with Ease

Breathe Better with the LG PuriCare™ Wearable Air Purifier

Sporting a fresh, new design, the upgraded LG PuriCare™ Wearable Air Purifier provides a subtle yet stylish look and comes in chic colour: Creamy White. Additionally, the device will be offered in large sizes of face guard, with medium sizing available on separate purchase to provide a better fit for more consumers. Its seamless, ergonomic design minimises air leakage around the nose and chin, sealing gently but firmly to the wearer’s face. Weighing in at only 94 grams,[3] which is 25% lesser than previous model, the latest model is comfortable to wear for longer periods of time and is perfect for everyday use.

Breathe Better with the LG PuriCare™ Wearable Air Purifier

It also comes with the brand new VoiceON™ feature[4], which is a built-in microphone and speaker that automatically recognises when you are speaking and projects your voice out, so no one has trouble hearing what you’re saying. Additionally, the Wearable Air Purifier will be complemented with an elastic and adjustable ear strap as well as extender for a more comfortable fit.

What’s more, the latest LG PuriCare™ Wearable Air Purifier brings greater on-the-go convenience courtesy of a larger, 1,000 mAh battery that offers up to 8 hours of operation on a single charge[5]. In the upcoming 4th quarter of this year, LG will be releasing a companion app that will connect to the product via Bluetooth, allowing users to track their breathing and intuitively manage the device from a smartphone.

Original Package

The purchase of the LG PuriCare™ Wearable Air Purifier comes with:

  • The Wearable Air Purifier
  • HEPA H13 filter (2 pieces)
  • Inner Cover (15 pieces)
  • Face Guard (L size; M size is available on separate purchase)
  • Ear Strap
  • Strap Extender
  • Charging Cable
  • Portable Pouch

Pre-Order Packages and Availability Period

Pre-order period for the LG PuriCare™ Wearable Air Purifier begins on 20th August up till 31st August, depending on the pre-order of Starter Package & Couple Package below.

Starter Package:

Breathe Better with the LG PuriCare™ Wearable Air Purifier
ModelDescriptionMSRP, unit (RM)QTYMSRP, Total (RM)Promotion, Total (RM)
AP551AWFAWearable Air Purifier849.001849.00749.00
PFPSYC30Inner Cover53.00153.00FOC
Total (RM)902.00749.00

Couple Package:

Breathe Better with the LG PuriCare™ Wearable Air Purifier
ModelDescriptionMSRP, unit (RM)QTYMSRP, Total (RM)Promotion, Total (RM)
AP551AWFAWearable Air Purifier849.0021,698.001,498.00
PFPSYC30Inner Cover53.002106.00FOC
PFDSHC02HEPA H13 Filter53.002106.00FOC
Total (RM)1,910.001,498.00

Check out this link to pre-order and get your hands on the revolutionary LG PuriCare™ Wearable Air Purifier during the promotional periods.

For more information, visit https://www.lg.com/my/puricare or follow LG’s official Facebook page at https://www.facebook.com/LGEMalaysia/ for the latest updates, news and promotions.


[1] Certified by Air Cleaning Association and observed by TÜV Rheinland for ability to adjust air flow automatically according to the breathing flow by testing an automatic breathing interlock through a breathing simulator under 10-40 LPM breathing test conditions at LG Electronics Gasan R&D Campus using test model AP551AWFA.

[2] Blocks up to 99.95 percent of harmful particles with 99.95 percent elimination rate HEPA H13 filters, removing micro particles such as dust, virus, bacteria and allergen. Certified by TÜV Rheinland for ability to eliminate 99.7 percent of viruses, and 99.0 percent of bacteria. Certified by Korea Asthma Allergy Foundation (KAF) for ability to eliminate 99.1 percent of pollen allergy using test model AP300AWFA (AP551AWFA applicable) Product models and specifications may vary depending on regions. The performance result may vary depending on actual use environmental conditions and is not guaranteed for continuous exposure to hazardous environments after wearing a mask.

[3] Product only. Weight not including accessories.

[4] Certified by Korea Electronics Technology Institute, Next-Generation Sound Industry Support Center (NSSC) for obtaining over 0.75 (Excellent) on the STI (Sound Transmission Index) evaluation under the anechoic chamber and speaker test standards at Next Generation Sound Industry Support Center Test Lab using test model AP551AWFA.

[5]Recharges in 2 hours for repeated use. Battery life varies by actual usage, and other external factors.

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